Heretic Parfum
Head of Product
Plant-Based Perfume
Heretic Parfum is an artisanal brand created by the talented perfumer Douglas Little. Heretic disrupt the “clean beauty” space by setting higher standards, by disclosing a full transparency ingredient list, it’s identification and the use of natural materials. Even the alcohol is sugarcane based and not the typical SD40.
Working closely with Little I develop and test his ideas and turn them into finished goods. We’ve had great success across the limited edition batches created to the infamous “this smells like my vagina” candle collaboration with goop. Check out their website below for more, it is a creatively charged brand and I highly suggest trying Dirty Hinoki.
www.hereticparfum.com
photo credit: Ruven Afanador, Jeannette Deron and Carl Ostberg